In the dynamic world of bathroom and tile retail, standing out requires a blend of quality products and exceptional customer service. Grup Gamma, a leading retailer in Spain with numerous members across the country, understands this perfectly. Their recent adoption of Spark Blueprint, our state-of-the-art sales visualisation software, has not only streamlined their design process but also elevated the entire customer experience.

The Challenge: Navigating the Complexities of Bathroom Design

For many customers, envisioning their dream bathroom can be a daunting task. Choosing the right tiles, fixtures, and layouts often involves juggling multiple options and visualising the final result. Grup Gamma recognised that traditional design methods weren’t always meeting their customers’ needs. They were using a planning tool that was cumbersome to use and didn’t produce the high-quality renderings necessary to inspire confidence and drive sales.

The Solution: Spark Blueprint – Intuitive, Fast, and Visually Stunning

Grup Gamma’s search for a better solution led them to Spark Blueprint. With its user-friendly interface, powerful rendering capabilities, and lightning-fast performance, Blueprint quickly became an invaluable asset for their sales teams.

Key Benefits for Grup Gamma:

Effortless Design: Blueprint’s intuitive tools empowered salespeople to create stunning bathroom designs with ease, saving time and increasing efficiency.

Photorealistic Visuals: The software’s high-quality renderings transformed concepts into lifelike images, allowing customers to see their dream bathrooms in vivid detail.

Empowered Decision-Making: Customers felt more confident in their choices, leading to a smoother sales process and increased satisfaction.

Key Benefits for Grup Gamma’s Customers:

Immersive Experience: Customers could virtually step into their future bathrooms, exploring different layouts and design options.

Reduced Uncertainty: The realistic visualisations eliminated guesswork and uncertainty, ensuring that the final result met their expectations.

Increased Excitement: Seeing their vision come to life fueled excitement and anticipation for their renovation projects.

A Partnership for Success

The collaboration between Grup Gamma and Spark Vision has been a resounding success. The retailer’s commitment to providing exceptional customer service, combined with the power of Spark Blueprint, has created a winning formula.

“Spark Blueprint has been a game-changer for us. It’s so easy to use, and the results are amazing. Our customers love it!”

You can read the full interview below:

Grupo Gamma is known for its commitment to customer satisfaction. Can you elaborate on a recent initiative that’s enhancing your customer journey?

Absolutely. We’re very excited about our recent implementation of Spark Blueprint, a planning tool that empowers our team to create realistic visuals for customer projects. This allows for a more collaborative and efficient experience for our membership base.

What motivated Gamma Pedruzo to adopt Spark Blueprint?

Its speed and ease-of-use were paramount. Our salespeople needed a tool that seamlessly integrates into their workflow. Spark Blueprint’s intuitive interface allows them to quickly create visuals.

We previously used another tool, but it was cumbersome and offered limited visual quality. Spark Blueprint is a significant upgrade, allowing for fast and impressive renders that truly showcase a customer’s vision.

What benefits have you achieved from using Spark Blueprint?

While we haven’t pinpointed specific metrics, the time saved using Spark Blueprint translates to more sales opportunities and improved efficiency.

How do your salespeople feel about Spark Blueprint?

They love it! The ease of use and speed of Spark Blueprint allow them to focus on what matters most – interacting with customers and closing deals.

What kind of reactions do you get from customers when they see the Spark Blueprint visuals?

Customers are impressed. Seeing their ideas come to life in high-quality visuals creates trust, clarifies their own vision, and ultimately helps them make quicker decisions.

How quickly did your salespeople adapt to using Spark Blueprint?

Spark Blueprint’s intuitive design made onboarding a breeze. It only took a couple of projects for our salespeople to become proficient and start utilizing the tool effectively.

Would you recommend Spark Blueprint to other retailers?

Absolutely!  For any business seeking a user-friendly and powerful planning tool, Spark Blueprint is a perfect fit.  It requires no specific design knowledge and delivers exceptional results.

Looking ahead, how important is Spark Blueprint to Gamma’s success?

Spark Blueprint has become an essential part of our sales strategy. The ability to quickly visualize customer projects fosters trust, enhances communication, and ultimately leads to higher customer satisfaction and sales success. We can’t imagine going back!