Background

Strömstads Värme & Sanitet is a Comfort-affiliated bathroom specialist based in northern Bohuslän, Sweden. Their customer base ranges from local households to Norwegian summer home owners. Sales advisor Viktor Andersson is responsible for design, planning and sales – and has found Spark Blueprint to be an invaluable tool.

The Challenge

Previously, Viktor used Winner – a software known for its many features, but also for being slow and difficult to work with. Making changes could take half a day, and since design work couldn’t be done together with the customer, some sales were lost.

What Viktor needed was a tool that supported the personal consultation and made it easy for the customer to engage in the process.

The Solution

Spark Blueprint turned out to be the perfect match. With a short learning curve and a user-friendly interface, Viktor could completely change the customer journey:

“A basic layout takes maybe 10–15 minutes. And the great thing is – we do it together with the customer.”

The customer feels involved, secure, and inspired – making it easier to go from idea to purchase.

Sales Process in Practice

Most customers contact the company directly. Viktor visits their home, takes measurements, and discusses needs and preferences.
Back at the office, he creates a basic layout in Spark Blueprint.

At the next step – in the showroom – the customer can explore inspirational room displays and choose products. Viktor and the customer then sit down together to adjust the design. The customer can change their mind, try out options, and make confident choices – with full control and visual feedback.

The result? Not just clearer communication – but stronger engagement and more sales.

Results and Recommendation

The effect is clear: 90% of customers who receive a design proposal using Spark Blueprint end up placing an order.
Viktor also sees significantly larger orders when customers feel involved in the process:

“A customer came in wanting to replace the vanity unit – just to freshen up the space. But after we visualised it in Blueprint, they fell in love with the design. It turned into a full renovation – the order grew from €2,000 to almost €30,000.”

The result wasn’t just a satisfied customer and a bigger sale – but also a confirmed order for installers, carpenters, and electricians.
The Blueprint output is also used on-site as a practical tool – complete with measurements and installation notes.

“I enjoy working in Blueprint much more than in Winner. It’s better in almost every way. I can truly recommend it to anyone looking for a simpler, faster way to sell bathrooms.”

Curious what Spark Blueprint could do for your sales?

Let’s talk – we’d love to explore what Spark Blueprint could do for your business!